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About Us

First Choice General Insurer
First Choice

General Insurer

Our Company

Royal Sundaram General Insurance Co. Limited (formerly known as Royal Sundaram Alliance Insurance Company Limited), a subsidiary of Sundaram Finance, is the first private sector general insurance company in India to be licensed in October 2000 by the Insurance Regulatory and Development Authority of India. The company was initially promoted as a joint venture between Sundaram Finance, one of the most respected non-banking financial institutions (NBFCs) in India and Royal & SunAlliance Insurance plc, UK, one of the oldest general insurer in the UK. In July 2015, Sundaram Finance acquired the 26% equity holding from Royal & SunAlliance Insurance plc. Consequently, the entire 100% equity holding is now held by Sundaram Finance (75.90%) and other Indian Shareholders (24.10%).

Royal Sundaram has been providing innovative general insurance solutions to individuals, families and businesses directly as well as through its intermediaries and affinity partners. The company offers Motor, Health, Personal Accident, Home and Travel Insurance to individual customers and offers specialised insurance products in Fire, Marine, Engineering, Liability and Business Interruption risks to commercial customers. Royal Sundaram also offers specially designed products to the small and medium enterprises and rural customers as well.

Royal Sundaram’s Accident and Health claims process received ISO 9001-2015 certification for effective customer service delivery. The company has also won the "Celent Model Insurer Asia Award" for 2013 and 2014 for developing an intelligent claims management system to improve staff productivity and increased customer satisfaction.

Some of the other achievements are:

  • The first private insurer to tie up with banks (affinity partners) for selling retail products and also to offer co-branded credit cards
  • The first insurer to introduce cashless mode of settlement for health claims
  • The first private insurer to introduce innovative health products like Hospital Cash
  • The first insurer to introduce in-house Motor Assessors (IMAs)
Currently, Royal Sundaram has 2000 plus employees and its products are distributed across 136 cities in India, through agents, affinity partners, OEM channels,  Motor Insurance Service Providers, brokers and through direct channel (both offline and online), selling over two million policies every year.


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